MARKETING 3.0 SOCIAL PURPOSE DRIVEN STRATEGY
From product innovation and R&D, to supply chain optimization and 360 marketing, our study reveals it is the power of Purpose that is helping to drive consumer preference in a world where trust in corporations is low and differentiation between brands is negligible
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From product innovation and R&D, to supply chain optimization and 360 marketing, our study reveals it is the power of Purpose that is helping to drive consumer preference in a world where trust in corporations is low and differentiation between brands is negligible.
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An interesting research by EDELMAN PR AGENCY
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